This digital prototype is of a fictional eCommerce site called Color Me Happy. Developed with the tool Adobe XD, this prototype includes the landing, product detail, and search pages, as well as the checkout process. I designing this project around a terrible user experience premise - a site that is primarily sorted by color. I had fun with the idea, and tried to make the rest of the user experience as positive as possible.
PRELIMINARY SKETCHES (PHYSICAL)
WIREFRAMES (ADOBE XD)
FINAL DESIGN - HI-FI PROTOTYPE (ADOBE XD)